Social Media Content That Speaks to Chinese Audiences
On Xiaohongshu, WeChat, Douyin, and beyond—content isn’t just king, it’s conversion.
We craft high-impact, platform-native content that’s optimized for saves, shares, and results.

Why Do Chinese Platforms Need Their Own Content Strategy?
Creating content for Chinese social platforms isn’t just about localisation—it’s about cultural resonance, format fluency, and platform trends.
At Twish, we create content that: Converts viewers into savers, sharers, and buyers, Feels native on RED, WeChat, Douyin, Bilibili, and Zhihu and most important to Match your brand tone while aligning with platform behaviours
We TAILOR MADE STRATEGIC CONTENT across all major Chinese social platforms —
We craft the strategy and planning targeted your audience —
We define your content pillars, visual direction, and native formats based on consumer behaviours, platform algorithm-aligned and your brand goals.


We do content production by native creators —
We create content that’s built for the Chinese feed—not recycled from global brand assets.
We scheduling, optimizing, and refresh content on what is viral
We align your publishing cadence with algorithmic windows and optimize based on what works.
How Twish Build Content That Help The Brand Grow
Anyone can translate a post. We engineer content that performs aesthetic.
We don’t follow templates—we build content based on platform psychology and search behaviours. That’s the Twish difference.
We helped a DTC wellness brand restructure its Xiaohongshu / RedNote strategy—shifting from plain image-heavy posts to text-led and scenic “journal-style” storytelling visuals.
Within 3 weeks, their engage rate jumped +42%, and comments doubled.
Start Your Chinese Content Marketing with Twish
FAQ- Content Marketing
We listed some frequently asked question when having content creation in China.

See Our Strategies & Insights in Action
Real results for brands like yours More insights on Blog
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Find the Perfect China Marketing Solution
Schedule a no-obligation consultation to discuss your brand’s needs and goals.